What Generation is 2012? Defining Millennials & Gen Z

What Generation is 2012? Unraveling Millennial and Gen Z Overlap Understanding generational cohorts is crucial for marketers, researchers, and anyone interested in societal trends. When the question arises, “what generation is 2012?”, the answer isn’t as straightforward as it might seem. It falls squarely within the overlapping years of Millennials (also known as Generation Y) … Read more

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